Novel Creations Pop-Up Market Series

The Novel Creations Pop-Up Market Series is an immersive eight-week marketing course crafted to jump into the realms of visual merchandising, direct and viral marketing, brand construction, and promotional material design, culminating in a public pop-up market. The series will equip participants with the expertise to create, promote, and showcase their brands effectively. The series will take place on Wednesdays from 5:30-7:30 p.m. from September 11-October 30, 2024, with the Pop-Up Market open to the public on December 14. All sessions and the market will take place at our Clark Family Branch.

Participants will:

• Learn to craft online and direct marketing campaigns and design promotional materials to create an effective brand presence.
• Gain hands-on experience in visual merchandising, product packaging, and booth setup using makerspace resources.
• Connect with other small business owners and entrepreneurs, engage in group discussions, and receive mentorship from industry experts.
• Showcase products at a pop-up market, and receive professional feedback.